Manual of techniques for creating the corporate image of your company

The corporate image is to companies what reputation is to people.

 For us, a good reputation is synonymous with trust, respect, seriousness and even opportunities.

The same happens with corporate image for companies. This not only reflects the personality of the brand but also a set of values that ultimately translate into sales for the company.

When a company is created it is necessary to establish a set of elements so that the brand can grow successfully. The company must have a defined identity to establish its corporate image. Although they seem two identical concepts, they really aren't.

A true corporate image must convey and reflect the personality of the company and for this it must have a consistent design, which not only attracts the attention of the consumer but also awakens their interest in the product or service offered by the brand.